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Hit Lit: Cracking the Code of the Twentieth Century’s Biggest Bestsellers by James W. Hall

On April 17, 2012, in Book Reviews, Business & Investing, Nonfiction, by Editor

What do Michael Corleone, Jack Ryan, and Scout Finch have in common? Creative writing professor and thriller writer James W. Hall knows. Now, in this entertaining, revelatory book, he reveals how bestsellers work, using twelve twentieth-century blockbusters as case studies—including The Godfather, Gone with the Wind, To Kill a Mockingbird, and Jaws.

An Economist Gets Lunch: New Rules for Everyday Foodies by Tyler Cowen

On April 11, 2012, in Book Reviews, Business & Investing, Health, Mind & Body, Nonfiction, by Editor

Food snobbery is killing entrepreneurship and innovation, says economist, preeminent social commentator, and maverick dining guide blogger Tyler Cowen. Americans are becoming angry that our agricultural practices have led to global warming-but while food snobs are right that local food tastes better, they’re wrong that it is better for the environment, and they are wrong that cheap food is bad food.

White House Burning: The Founding Fathers, Our National Debt, and Why It Matters to You by Simon Johnson and James Kwak

On April 5, 2012, in Book Reviews, Business & Investing, History, Nonfiction, by Editor

Carefully researched and informed by the same compelling storytelling and lucid analysis as 13 Bankers, White House Burning is an invaluable guide to the central political and economic issue of our time. It is certain to provoke vigorous debate.

Mad Women: The Other Side of Life on Madison Avenue in the ’60s and Beyond by Jane Maas

On April 5, 2012, in Biographies & Memoirs, Book Reviews, History, Nonfiction, by Editor

What was it like to be an advertising woman on Madison Avenue in the 60s and 70s – that Mad Men era of casual sex and professional serfdom? A real-life Peggy Olson reveals it all in this immensely entertaining and bittersweet memoir.

Imagine: How Creativity Works by Jonah Lehrer

On March 21, 2012, in Book Reviews, Business & Investing, Health, Mind & Body, Nonfiction, Science, by Editor

From the New York Times best-selling author of How We Decide comes a sparkling and revelatory look at the new science of creativity. Shattering the myth of muses, higher powers, even creative “types,” Jonah Lehrer demonstrates that creativity is not a single gift possessed by the lucky few. It’s a variety of distinct thought processes that we can all learn to use more effectively

American Icon: Alan Mulally and the Fight to Save Ford Motor Company by Bryce G. Hoffman

On March 12, 2012, in Biographies & Memoirs, Book Reviews, Business & Investing, Nonfiction, by Editor

Hoffman was granted unprecedented access to Ford’s top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.

Charlotte Au Chocolat: Memories of a Restaurant Girlhood by Charlotte Silver

On March 5, 2012, in Biographies & Memoirs, Book Reviews, Business & Investing, Cooking, Food & Wine, Nonfiction, by Editor

Infectious, charming, and at times wistful, Charlotte au Chocolat is a celebration of the magic of a beautiful presentation and the virtues of good manners, as well as a loving tribute to the author’s mother-a woman who always showed her best face to the world.

The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg

On February 29, 2012, in Book Reviews, Business & Investing, Nonfiction, Psychology, Social Studies, by Editor

At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.

The Daily You: How the New Advertising Industry Is Defining Your Identity and Your Worth by Joseph Turow

On February 23, 2012, in Book Reviews, Business & Investing, Nonfiction, Social Studies, Technology, by Editor

Drawing on groundbreaking research, including interviews with industry insiders, this important book shows how advertisers have come to wield such power over individuals and media outlets—and what can be done to stop it.

Paper Promises: Debt, Money, and the New World Order by Philip Coggan

On February 8, 2012, in Book Reviews, Business & Investing, Nonfiction, Political, by Editor

In Paper Promises, Economist columnist Philip Coggan helps us to understand the origins of this mess and how it will affect the new global economy by explaining how our attitudes towards debt have changed throughout history, and how they may be about to change again.

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