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I Know Who You Are and I Saw What You Did: Social Networks and the Death of Privacy by Lori Andrews

On January 28, 2012, in Book Reviews, Business & Investing, Nonfiction, Social Studies, Technology, by Wilfried F. Voss

Social networks are the defining cultural movement of our time, empowering us in constantly evolving ways. We can all now be reporters, alerting the world to breaking news of a natural disaster; we can participate in crowd-sourced scientific research; and we can become investigators, helping the police solve crimes.

WordPress Blogger: Don’t Rely On The Google Search Engine Alone

On January 24, 2012, in Blogging Aspects, Professional Blogging, WordPress plugins, by Wilfried F. Voss

There are actions designed to drive visitors to your website who are not necessarily using the Google search engine, but find you through other references.

Want More Web Traffic? Develop A Strategy!

On November 4, 2011, in Blogging Aspects, Professional Blogging, by Wilfried F. Voss

While SEO is important, there are other ways of promoting your website. SEO can turn out to be a science that will require that special and expensive consultant, but there are some very effective measures that your part-time webmaster can handle as well.

Goodbye Google Buzz – Hello Google Plus!

On October 27, 2011, in Blogging Aspects, Professional Blogging, by Wilfried F. Voss

I used Google Buzz for years to increase attention to my blog. For a few days now, Google Buzz didn’t seem to work properly, but I continued using it, at least for the sake of planting a hyperlink at a website with (what I deemed) high reputation. Such little technical problems do occur on Reddit.com or Digg.Com frequently, but in case of Google Buzz, the “malfunction” was on purpose.

Bloggers: Don’t Waste Your Money With Google AdWords To Promote Your Website

On September 5, 2011, in Blogging, Blogging Aspects, Professional Blogging, by Wilfried F. Voss

My experience was that an investment in SEO (search engine optimization) produces far more effective results than online advertising. Create good content; create tons of content; update frequently; apply the simple rules of SEO – This, in my very personal experience, is the best recipe for a successful website.

Blur: How to Know What’s True in the Age of Information Overload by Bill Kovach and Tom Rosenstiel

On September 4, 2011, in Book Reviews, Nonfiction, by Wilfried F. Voss

Veteran journalists Kovach and Rosenstiel (The Elements of Journalism) begin their intelligent and well-written guidebook by assuring readers this is not unfamiliar territory. The printing press, the telegraph, radio, and television were once just as unsettling and disruptive as today’s Internet, blogs, and Twitter posts.

I’m Feeling Lucky: The Confessions of Google Employee Number 59 by Douglas Edwards

On July 20, 2011, in Biographies & Memoirs, Book Reviews, Business & Investing, Nonfiction, Technology, by Wilfried F. Voss

Comparing Google to an ordinary business is like comparing a rocket to an Edsel. No academic analysis or bystander’s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company.

Google AdWords Scam? Account Has Stopped Running This Morning

On May 9, 2011, in Blogging Aspects, Professional Blogging, Technology, by Wilfried F. Voss

This is just a fair warning about another possible online scam using Google.

In The Plex: How Google Thinks, Works, and Shapes Our Lives by Steven Levy

On April 5, 2011, in Book Reviews, by Wilfried F. Voss

Thoroughly versed in technology reporting, Wired senior writer Levy deliberates at great length about online behemoth Google and creatively documents the company’s genesis from a ‘feisty start-up to a market-dominating giant.’ The author capably describes Google’s founders, Stanford grads Larry Page and Sergey Brin, as sharp, user-focused and steadfastly intent on ‘organizing all the world’s information.’

Google AdSense Damages Website Reputation

On February 15, 2011, in Marketing, WordPress Tips, by Wilfried F. Voss

Lack of money is the root of all evil. – George Bernard Shaw Maybe you have noticed, but I don’t run Google ads on this website. During the time that I ran the ads I have come to the following conclusions: 1. Despite 30,000+ unique visitors per month I created less than $30 in revenues [...]

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