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21 Questions with Authors To Know

On June 3, 2011, in Blogging, Ronnie Massey, by Ronnie Massey

I posted an earlier on the importance of book bloggers and reader reviews. Well to do my part helping promote new authors like myself, I have added a new section to my website called, Authors To Know. On that page I showcase authors; by listing a short author bio and and blurb about their current work, as well as links to the authors website and where their work can be purchased.

A New Marketing Strategy: Chinese Seduction

On May 31, 2011, in Marketing, by Editor

If you are in the business of… well, it doesn’t matter what business you run… you will eventually receive e-mails from Chinese companies offering their service. My business has absolutely no connection to, for instance, plastic molding, but it appears that our business e-mail is being distributed successfully.

Blogging: Sometimes You Do Need That Personal Shrink

On May 11, 2011, in Blogging Aspects, Professional Blogging, by Editor

In general, it is my blogging policy to NOT block comments, unless they are scam (i.e. useless content not related to the post, but pointing to dubious websites). As of lately I have added another condition to block comments: Insulting comments. And yes, in some cases my posts are designed to provoke – that is in the nature of the business – but I won’t engage into fruitless fights.

Embedding YouTube Videos In Your WordPress Theme

On April 29, 2011, in Professional Blogging, WordPress plugins, by Editor

In the “old days” embedding YouTube videos was only possible through incorporating Java code – as provided by YouTube – into your post. You had to do it in the HTML editing mode, and you didn’t dare to go back into the “Visual” editing mode. WordPress is at times highly allergic to implemented Java or HTML code and just removes it in Visual mode.

Marketing Faux Pas: Is It Time For Your Spindle Spring Cleaning?

On April 26, 2011, in Marketing, Neurotica, by Editor

There is much to say about the efficiency of e-mail marketing. Some believe it is the best marketing method since sliced bread, others believe the time of e-mail marketing is over. Regardless which side you’re on, e-mail marketing, successful or not, is cheap, and I mean that not only in terms of low budget.

Let's Write A New Novel Titled: The Dead Candidate

On March 31, 2011, in Current Readings, Wilfried F. Voss, Writing & Publishing, by Editor

I believe, it would be pure fun to write about the background activities of the MYMN (Maybe Yes, Maybe No) party waiting for their candidate, who lies in a coma, to either die or run for election, while the KEA (Kill ‘em All) party is having a ball raising funds for their candidate.

Seven Secrets of Creating Effective Email Campaigns

On March 17, 2011, in Blogging, Business, Marketing, Professional Blogging, Tips & Tricks, by Editor

These days it seems you can’t open your inbox without seeing a dozen (or more) email pitches for something. Some are newsletters and others are special offers. But how many do you really open? And, an even better question is, do they still work? The answer is yes, they do, but there’s a catch: they have to be good. Really, really good.

For Authors: Is Your Platform Big Enough to Land an Agent?

On March 17, 2011, in Business, Marketing, Writing Tips, by Editor

You might be surprised how big your author’s platform might be already. There are many different types of platforms, but they all basically mean that you have a built-in audience or fan base of people who are poised and ready to buy your book as soon as it comes out.

A New Guide For Productive Customer Support: Hostage Negotiation Tactics

On March 3, 2011, in Business, Marketing, Neurotica, by Editor

Okay, the number one rule for customer service should always be “The customer is always right, even if he/she is not.” Nevertheless, dealing with impatient or unreasonable customers can produce enormous stress on the customer service representative. The task at hand should not only be to maintain a happy customer basis, but ideally create more business in the future.

Character Development For Your Novel: The Protagonist

On February 23, 2011, in Ariel Ceylan, Guest Writers, Writing & Publishing, by Misc. Contributions

Protagonists are people, people with drama, tragedies, monetary concerns, health concerns, and the like. Spend time with the trivia of your characters, but the deeper you go into it, the better a character you will make. Developing the Protagonist into a person, not a character, will make your Protagonist believable.

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